Identify two health care product advertisements from radio, television, newspaper, magazines, or social media. Possible products could include blood pressure cuffs, blood glucose meters, and food diary apps.

Identify two health care product advertisements from radio, television, newspaper, magazines, or social media. Possible products could include blood pressure cuffs, blood glucose meters, and food diary apps.

 

Write a review (350- to 700- words) of the two health care product advertisements in which you do the following:

  • Describe the products.
  • Describe the advertisement for the products.
  • Does it target a specific age group? Indicate what information allowed you to make this conclusion.
  • Based on the intended age group, is this advertisement effective? Explain.
  • Does it target a specific ethnic group? Indicate what information allowed you to make this conclusion.
  • Based on the intended ethnic group, is this advertisement effective? Explain.
  • Does this advertisement appeal to you as a consumer? Explain why or why not.

 

CLICK THE FOLLOWING LINKS TO DOWNLOAD RESPECTIVE WEEK’s ASSIGNMENT

 

HCS 490 Week 1 Changing Landscape of Health Care

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HCS 490 Week 1 Current Article Summary

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HCS 490 Week 1 Product Review

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HCS 490 Week 2 Case Study Comparisons

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HCS 490 Week 2 Current Article Summary

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HCS 490 Week 2 Product Remarketing Activity

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HCS 490 Week 3 Community Mailer

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HCS 490 Week 3 Summary

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HCS 490 Week 3 Current Article Summary

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HCS 490 Week 4 Communication Strategy

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HCS 490 Week 4 Health Care Access Options

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HCS 490 Week 4 Current Article Summary

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HCS 490 Week 5 Conversation Starter

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HCS 490 Week 5 Marketing Strategy

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HCS 490 Week 5 Current Article Summary

 

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